Imagine that social media is a lot like an in-person social party hosted by your local chamber of commerce. There are quite a few people there and you know that in order to successfully navigate this party, you are going to have to strike up some face-to-face conversations with the potential new customers who are there. The easiest strategy that […]
How to use graphic design to increase landing page conversion rates
Landing pages need to be eye-catching to drive conversions. Design and copywriting work hand in hand to make sure your landing pages get the job done. Graphic design eases the path from the top of the page to the call to action. CTA encourages users to go one step further. Here are 6 ways graphic design can be used to […]
Get your ducks in a row for tax season 2017
As fall approaches, we look forward to the holidays. After eating Thanksgiving turkey and Christmas ham, we savor the promise of spring, only to be reminded that 2017 income tax filing season will soon be upon us. For many people, the act of filing their tax returns creates significant upset and anxiety. Here are some planning tips to help you […]
How to get the most out of your social content
There is no doubt that the content you post on your various social media platforms needs to be highly personalized. You will never find yourself in a situation where your target audience fits into the “one size fits all” category. The subtle differences between social media platforms Not only is it important (and necessary) to personalize your content for members […]
Screeching Voice: How To Get Rid Of That Annoying Screeching Voice
It goes without saying that; a shrill voice is really disgusting to listen to and can make someone’s life horrible. If you have that voice and you think it’s affecting the quality of your life or the way you go about your daily activities, then you can always do something about it. You’re not supposed to get stuck in your […]
10 tips for building email lists
The most successful internet marketers know the extreme importance of building email lists. In fact, one of the keys to growing a successful online business is building an email list of potential customers in your target market. There are numerous ways you can build your email list, including: Identify your target market. Who wants or needs your product or service? […]
How to Optimize Your Website for Google Top 10 Ranking – More Steps
Search engine optimization is the process of choosing specific keyword phrases related to a website and ensuring that the website ranks well when those keyword phrases are part of a web search. On-page optimization factors: The main factors are: Meta tags, header tags, body text tag, and alternate image tags: 1- Meta tags: Meta tags are code in your HTML […]
Reasons why having a logo is important for your brand
A picture is worth a thousand words: language is not new to anyone. It’s the reality, which most of us refuse to accept, but whatever happens, you can’t run away from the fact that visuals leave a monumental impression than words or saying. Therefore, when it comes to branding your company, having a logo is important to stand out from […]
Why should you choose web development services?
Entrepreneurs who want to gain global recognition for their brand can preferentially choose the web development services offered by the web development company. Under the domain of development services, various other services are also perfectly covered which generally include strategic development services, legacy development, web design and development services, internet and intranet services, portal solutions, community site development as well. […]
Risk and reward: manager profiles and innovation results
One of the interesting challenges managers face is the tension between senior leaders’ expectations that managers minimize risks to their organizations while at the same time motivating their direct reports to be more innovative. Finding a balance is no easy task, as managers consider the impact of decision making on their reputation, job security, the impact the decisions may have […]