This is a review of “Massage Therapy Success”, Amy Roberts’ product designed to help aspiring massage therapists who want to run their own successful massage therapy business. Amy’s promise is to teach you “how to get more clients and keep them coming back throughout your career as a massage therapist.”
My first comment is that your course is extremely comprehensive. The complete package is made up of 4 manuals, which can be purchased separately but of course you get the best value if you get them as a package. And frankly, for anyone serious about getting their own massage business off the ground, or growing their existing business to the next level, ALL of this is essential knowledge.
Here is a summary of each book:
Book 1 – Ignite Your Massage Therapy Business .
- These are the ‘nuts and bolts’, over 100 pages of vital information
- mindset for success
- Creating your business vision
- preparing for success
- Marketing Secrets
- Provide exceptional customer service
- Optimizing your Energy
Book 2 – Marketing Secrets for Massage Therapists
Over 100 pages of every marketing strategy you could think of to get your massage therapy business off the ground or to the next level. This information can SIGNIFICANTLY increase your clientele when used with Amy’s marketing techniques. Includes information on:
- All kinds of networking and advertising.
- Brochures, flyers, brochures
- Advertising and editorials in newspapers
- telephone marketing
- internet marketing
- massage business cards
- Word of mouth and referrals
- Shows and exhibitions
- And much more
Book 3 – How to Write Advertising for Your Massage Therapy Business
This is like ‘Part Two’ of Marketing Secrets for Massage Therapists. This book shows you how to optimize everything you learned in the last book and how to significantly increase the results of all your marketing efforts. VERY powerful stuff.
I was very impressed with the depth of this information. About another 100 pages.
B.Well 4 – Understanding your Customer
Let’s face it, when you have your own successful massage therapy business, you are not only in the massage business, but even more so in the “relationship” business. This is a recurring theme in Amy’s teaching.
Building relationships with your customers leads to repeat business, referral business, and more business. To do this successfully, you need to understand your customer, it’s a critical cornerstone to her business, and Amy has a real gift for passing it on and showing you exactly how to do it.
Extremely valuable information. About another 100 pages.
Conclusion
I’ve read other resources that don’t cover a fraction of what Amy covers in her books in this bundle. I must say that I think she has done an exceptional job and her experience really shines, which is why she would definitely describe massage therapy success as an essential part of any budding entrepreneur’s massage business plan.
If you really want to take your massage therapy business to the next level, I’m sure Amy’s information will go a long way in getting you there. I know that if she had had this information when I was starting out, it would have saved me many months of struggle and frustration.
Of course, everything comes with a 60-day money-back guarantee, which is also good to know. Exceptional value, two thumbs up from me.