Let’s face it, times are tough and finding business these days is not an easy task. The economy as a whole is not generating as much activity as in the past, so we must diversify and look for other ways to generate sales opportunities.
Whether you are a small local store looking to drive more traffic or a larger business wanting to expand your market, the question arises as to how. Relying on word of mouth is not enough to keep a business going. We must try other plans and methods to attract customers to our business.
I have compiled a list of ten useful business sales techniques.
1. Scan the press release for your target market: local, national or international. Here are many websites that host press releases on almost any topic. Check PR Newswire and look for companies announcing a new contract, a new executive or a new product. When something new happens in a business, they usually need the resources or services to support it. If your company can help, please contact the contact information listed.
2. Check the newspaper or online news sites for announcements of relocation or new development in the area. If a business moves, chances are it will need new services. This is a great opportunity for you to spread the word about what you can offer.
3. Explore the employment section or one of the employment websites like Monster or CareerBuilder. If a company is hiring a new project manager, for example, it may need a project manager training course. If they are hiring a class of entry level sales trainees, they may need promotional products to introduce them to or training materials such as textbooks or manuals. Think outside the box and see if your business relates to the job posting. If so, please reach out and offer your service.
4. Consider buying mailing lists. Sites currently offer thousands of B2B mailing list options for any market you want to target, from home-based businesses to top Fortune 500 companies. The lists will provide you with contact information for your sales team. also communicate. The b2b mailing list technique is a quick way to get a massive number of some of the best sales leads.
5. Get involved in the business community to network with others. Join an industry-specific club or local organization, such as Notario, to meet many types of business members in your area. These groups are a great way to partner with others and provide your service for a service you may need.
6. Browse the websites of your current clients. Some companies choose to put links to their main customers. Approach them and offer your services.
7. If you’re looking for local businesses, check out the area. Stop at office buildings or business parks. They usually have building directories that list company names. Also, pay attention to commercial cars and trucks. Write down the name and number if this sounds like a company you could offer service to.
8. Subscribe to publications in your area. Magazines, newspapers, newsletters, and more will have local sponsors, ads, or articles. Do your research and contact the companies mentioned.
9. Associate with your current customers. Offer a discount on your bill if they bring you business sales leads.
10. Research trade shows for your industry or the industries of potential clients. The fair websites will display a list of all participating vendors. Gather your information and communicate with those within your market.